Packaging Processes: Elevate Your Brand with 8 Expert Techniques

In the competitive world of custom packaging, the right finishing technique can transform a simple box into a tactile masterpiece. At Orbis Packaging, we specialize in turning packaging into a multisensory experience. Let’s explore 8 industry-leading processes that redefine luxury and functionality.

1.Embossing: The Art of Dimension

What it is: Creating raised designs by pressing paperboard between custom dies.
Best for: Logo prominence, textured patterns (e.g., linen-like finishes).
Why brands love it:

Adds 3D depth without color costs

Ideal for minimalist luxury (e.g., watch boxes with subtle brand crests)

2.Flocking: Velvet-Touch Sophistication

What it is: Adhering fine fibers (like rayon or silk) to create a soft, suede-like surface.
Best for: Cosmetic compacts, wine box interiors.
Sustainability edge:

Uses biodegradable adhesives

30% faster curing than traditional methods

3.Debossing: Subtle Impression Crafting

(Note: Differentiated from embossing)
What it is: Pressing designs inward for a recessed effect.
Strategic use:

Pair with foil stamping for sunken metallic accents

Common in premium stationery packaging

4.Laser Engraving: Precision Meets Eco-Innovation

What it is: Burning designs onto surfaces using concentrated light beams.
Tech specs:

0.1mm precision for micro-detailed logos

Zero VOC emissions
Client example: A skincare brand using laser-cut herb patterns on recyclable boxes.

5.Film Coating: Durability with a Visual Punch

Types:

Soft-touch: Anti-fingerprint matte finish (popular for tech gadgets)

Gloss: High-reflective surface for vibrant color pop
Data point: Increases shelf appeal by 40% vs. uncoated boxes

6.Localized UV: Spotlight Your Design

What it is: Applying glossy/glitter UV varnish to specific areas.
Creative applications:

Highlight product illustrations on gift boxes

Create “scratch-and-sniff” effects with scented UV
Cost tip: 15% cheaper than full-surface coating

7.Brush Edge: Vintage Charm, Modern Edge

What it is: Hand-distressed edges using metallic or contrasting colors.
Trend alert:

Rose gold edges for wedding favor boxes

Blackened edges on mystery subscription packages
Production insight: 3x faster than manual antiquing techniques

8.Embroidery: Textile Luxury Redefined

What it is: Stitching designs onto fabric-laminated packaging.
High-impact uses:

Silk-thread monograms on handbag dust covers

Cultural motif stitching for global brand collections
Durability fact: Withstands 50+ open/close cycles

Choosing Your Process: A Data-Driven Guide

Factor

Top 3 Processes

Budget

Debossing, Film Coating, Brush Edge

Eco-impact

Laser, Localized UV, Uncoated Embroidery

Luxury cue

Embroidery, Flocking, Multi-level Embossing

Why Partner with OrbsiPackaging?

100+ Material-Process Combinations: We match techniques to your substrate’s GSM and fiber direction.

Sample Kits: Physically compare finishes before bulk orders.

Turnkey Solutions: From dieline engineering to finish application.

Pro tip: Combine 2-3 processes (e.g., embossed logo + localized UV foliage) for under $0.15/unit extra.

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